rust is developed by consistently taking care of your customers and demonstrating to them that you have their best interest in mind.

One way that I like to do this is to draw on my years of experience to teach my customers how to “PLAY BY THE RULES” and avoid common misconceptions and noise from the players in their ecosystem, be it banks, regulators or vendors, and then point them in the right direction.

Jean Todt knew the rules inside and out, helping Ferrari and Michael Schumacher become one of the greatest Formula 1 racing teams of all time. Todt knew the rules and limitations, and through continuous analysis, coaching, analysis and coaching helped secure 5-consecutive World Drivers’ Championship titles from 2000 - 2004. This in depth knowledge and understanding came from experience and eventually led M. Todt to become the President of the Fédération Internationale de l'Automobile (FIA) in 2008.

Datanova is coming up on nearly 40 years of business with its oldest customer. Every single one of our customers is a referral, and I’ve never lost a customer to a direct competitor, ever.

The key to creating and keeping long-term business relationships, especially between family-run businesses, is trust, continuous improvement, and delivering a deep set of industry knowledge. SIMPLY, THE BEST!